FSM

Full Slate Media Services

SOCIAL INTELLIGENCE

Beyond demographics

We go beyond demographics to understand what your audience actually watches, shares, searches for and responds to, giving you a much clearer picture of what makes them tick.

See what your competitors miss

We analyse your category and competitors to identify what is working, what isn't, and where there are gaps your brand can own.

Find your open ground

We uncover emerging trends, untapped audiences and content opportunities that can help your brand move into spaces competitors haven't yet claimed.

Turn data into ideas

We don't just give you dashboards and data. We turn audience intelligence into actionable creative ideas, formats and content strategies your team can actually use.

Test, learn, optimise

Social moves fast. We continually monitor performance, learn from what your audience is telling us and refine your content strategy to improve engagement and growth.

Build a competitive advantage

By combining decades of content expertise with social data and audience intelligence, we help brands make smarter creative decisions and stay ahead of a constantly changing landscape.

A computer monitor showing YouTube Studio channel analytics with views, watch time, subscribers and top content

Know your audience

We use data and intelligence to understand what audiences are watching, why they are watching it and where the opportunities for growth lie, not just in general but in your specific niche. We look at what the competition is doing, and not doing, and where the creative and competitive advantages are that are revealed by our data.

By analysing channel performance, viewer behaviour, consumption patterns and the wider YouTube landscape, we turn that data into practical creative decisions, whether we are running a channel or designing a video.

A deep dive intelligence report.

This is the entry point for most people. One focused piece of work that shows you where you stand on digital today, what's working for others in your space, and what we'd do first. You get a clear plan, not a pile of data.